Job Description

Job Title: Digital Marketing Specialist

Job Description

As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing marketing campaigns that promote a company and its products and/or services. You will play a crucial role in enhancing brand awareness within the digital space and driving website traffic and acquiring leads/customers. The ideal candidate will be tech-savvy, well-versed in SEO, social media, and analytics tools, and possess excellent communication skills.

Job Responsibilities

• Develop and manage digital marketing campaigns, including SEO, SEM, email marketing, and PPC advertising.
• Manage the creation of relevant and engaging content for the website and blog.
• Optimize copy and landing pages for search engine marketing.
• Oversee social media strategy and manage social media accounts, including content creation and engagement.
• Conduct research and analyze data to understand consumer behavior preferences and trends.
• Monitor and report on the performance of digital marketing campaigns using relevant tools (e.g., Google Analytics, SEMrush).
• Collaborate with designers and stakeholders to ensure effective execution of digital marketing strategies.
• Manage and optimize online advertising, budgets, and resources to meet company goals.
• Stay up-to-date with the latest trends and best practices in online marketing and measurement.
• Develop and implement effective email marketing campaigns to increase customer engagement and retention.

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Additional Details

Job Requirements

Interview Details

Company Details

Client Of Cafyo

Advertising | Raipur, CG